Natalie Berman

Senior Web/GUI/Graphic Designer and Illustrator (Contractor)

241 Design Studio • Toronto

03/2011 - 12/2012

Responsibilities: Web, GUI, icons and Graphic design for corporate customers; corporate ID and branding, including logo design and documentation; info-graphics and illustrations

Recent Design Projects: 2 HTML5-Website Prototypes for 500px.com; logo/company ID for EverGreen OTS; GUI design services, application interfaces for MERITCON INC. (ShipLinx® - Shipping Software which uses proprietary development tools to promote a high cost of ownership); web design for Cross Trek Group® and ShipLinx® Logistic Software & Related Technology (logo/company ID); Roots Canada® - web banners design; CC Ontario - CCC illustrated info-Poster

See Samples of Web/UI/Graphic Design Projects:

Recent Illustration Projects: illustration services for the CBC-News, CTV-News, Global TV-News, ET Canada, The National Post, Post Media, The Toronto Star, Sun Media and CHCH TV-News:

Senior User Experience Designer, Web and Print Designer (Full time)

Alpha Global iT • Toronto

10/2006 – 03/2011

Responsibilities: Developed corporate web sites and application interfaces; created GUIs for clinical/hospital management product icons (about 2,500) and software "skins"; collaborated with programmers on the logistics of GUIs; developed corporate ID and branding through the creation of corporate logos, designs for ad campaigns, big screen video kiosk/Flash/PPT presentations, posters, brochures, catalogs and greeting cards; developed documentation forms, surveys and ‘How-to’ info-graphics; provided print post-production

Projects: GUIs for GlobeMed® and Universal e-Health MD® applications, promotional designs for international health care projects; corporate website (http://www.alphainc.org)

Lead UI Designer (Full time)

Klick Health Communications | Specializing in E-Learning • Toronto

11/2005 – 09/2006

Responsibilities: Created “look and feel” designs for Internet and Flash interfaces; defined GUI prototypes; developed navigation, interactive contents and info/”how-to” illustrations for e-learning programs and surveys for the health care and pharmaceutical sectors, created PPT presentations, storyboard animations, illustrations and banners for online ad campaigns; developed corporate ID and branding through flyers, CD covers and greeting cards; produced info-graphics including maps, graphs and charts; supervised a six-designer team

Projects: GUI website designs, icons, e-learning solutions, digital strategies development

Product Illustrator/Print/Web Designer (Full time)

Cosmoda Corporation | Apparel & Fashion • Toronto

08/2001 – 07/2005

Responsibilities: Visual presentation of the company, including the development of the corporate websites at http://cosmoda.com; developed corporate ID, branding and promo materials, created info-graphics, maps and greeting cards; conceptualized and executed illustrations for apparel, fashion products and gadgets; developed product displays and packaging designs, layouts and mock-ups; developed designs and product illustrations for retail including manuals, catalogues, brochures, flyers, logos, posters and stationary; created “How-to” illustrated manuals for print and web; developed PDF forms for online manuals.

Projects: Media for apparel and such fashion brands as ELLE®, Roots Canada®, Jeep®, Yahoo®, Dickies®, ETC...® and Keith Haring®; hand drawing illustration for Jeep® packaging;

Achievements: Independently designed an original line of Retro-50 Jeep® packaging; created hand-drawn illustrations which became the background for the packaging gift line. The Jeep® Elements collection became a very popular Cosmoda retail item.

- Helped the Roots® gift line on its way up by creating informative hand-drawn manuals to be placed on all packages, which allowed customers to immediately see key features of Roots® products.

- Created drawings of original Elle® Essentials lunch bags for business-women, which helped to make Ellie #1 in sales of Cosmoda products.

Graphic Design/Illustration

Freelance

04/ 2001 – 08/2001

Design, illustration, photo collage and PowerPoint projects for corporate clients (Livewire Communications Inc., Integrated Health Communications Inc., Magna International, Four Seasons Hotels and Resorts, CTV, Walmart, The Barnes Organization Inc. etc.)

Graphic Design (full time)

The Brothers Markle Inc. (Sign Company) • Toronto

04/1999 – 03/2001

Responsibilities: Environmental simulations of big external signs (including drafts with measures using various scales) in Illustrator, Corel Draw & Photoshop; presentations of proposed signs in Photoshop; creation of promotional materials including brochures, flyers and CD presentations;

GUI Design/Graphic and Font Design (Full time)

International Scanvec Amiable Inc. | Software development • Tel-Aviv, Israel

08/1993 – 03/1997

Responsibilities: Designed packaging for company software and corporate catalogues; prepared presentation graphics for trade shows; developed and produced GUIs; created opening screens and icons for company’s software products; developed “How-to” manuals.

Projects: designed True Type fonts, icons, opening screens and clip art for company’s software (CASmate-Pro®, ColorPro®, EnRoute®)

Graphic Design/Technical Illustration (Full time)

Rav-Car / Tagid Ltd. / Machine Engraving Ltd. • Tel-Aviv, Israel

10/1991 – 08/1993

Responsibilities: Produced designs for logos, banners and signs for embroidery; manuals for manufacturing and installation process; detailed technical drawings of mechanical parts of various cars

Book Illustration Design (Full time)

Publishing Houses • Tashkent, USSR

11/1987 – 08/1991

Responsibilities: Created an extensive variety of book illustrations and designs (more than 100 books) including covers, naturalistic and technical illustrations, "How to" books for hobbies and "DIY" manuals.

1993 – 1994

Post-Graduate, MAC/PC Computer Graphics - “Career” College, Tel-Aviv, Israel

1985 – 1991

MFA in Illustration & Graphic Design - State Culture and Art University, Tashkent, USSR

1980 – 1985

BFA in Commercial Art & Graphic Design, State Art College, Tashkent, USSR